BrandPipal aappoints Vaibhav Gupta as Senior Manager - Account-Based Marketing

BrandPipal has appointed Vaibhav Gupta as Senior Manager of Account-Based Marketing, bringing over a decade of experience in B2B technology services, SaaS, and digital marketing. Gupta's background includes handling communications, social media, ORM, and content at Daten Technology Solutions.

This appointment is significant for social commerce as it highlights the growing importance of account-based marketing in the industry. With Gupta's expertise, BrandPipal can enhance its marketing strategies and improve customer engagement, ultimately driving sales and revenue growth.