Can users still thumbs down? YouTube clarifies dislike button change for creators

YouTube has made a change to its dislike button, which has sparked concerns among creators. The company has clarified that users can still thumbs down videos, but the dislike count will no longer be publicly visible. This change is aimed at reducing harassment and promoting a more positive environment on the platform. The news is happening in the US, where YouTube is based.

This change matters for social commerce because it can impact the way creators interact with their audience and promote products. With the dislike count no longer publicly visible, creators may need to rely on other metrics, such as comments and engagement, to gauge their audience's response to their content. This can affect their ability to partner with brands and promote products effectively, making it essential for them to adapt to the new environment and find alternative ways to measure their content's performance.