Double 11 202X: Large AI Models Deeply Penetrate Core E-commerce Operation Scenarios

ChinaSocial CommerceA Iin EcommerceLivestream ShoppingSocial Commerce36Kr · October 21, 2026 at 5:20 AM
Double 11 202X: Large AI Models Deeply Penetrate Core E-commerce Operation Scenarios

In China, the upcoming Double 11 shopping festival in 202X is expected to see a significant impact from large AI models on core e-commerce operation scenarios. As Chinese e-commerce companies prepare for the festival, they are leveraging AI technology to enhance their Zhībò dàihuò / Livestream Selling and Yǔn shāng / Cloud Shopping experiences.

The integration of AI models in e-commerce operations is expected to improve efficiency, personalize customer experiences, and increase sales. This trend is crucial for social commerce as it enables companies to better understand consumer behavior, optimize their marketing strategies, and create more engaging content, ultimately driving growth in the Chinese e-commerce market.

The Social Commerce Daily Digest

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