I've lost brand deals up to £50,000 since I've stopped showing my children's faces online. Here's why I made that decision - and why all parents should protect their children's privacy

Influencer Grace Victory has revealed that she has lost brand deals worth up to £50,000 since she stopped showing her children's faces online. She had built a large following on YouTube and Instagram, with over 210,000 subscribers on YouTube and a significant following on Instagram, before making the decision to protect her children's privacy.

This decision highlights the tension between maintaining a personal brand as an influencer and protecting one's personal life and family. For social commerce, this raises questions about the importance of authenticity and the boundaries between public and private life, particularly when it comes to family and children. It also underscores the potential financial consequences of prioritizing privacy over public exposure.