IHA CHESS 2026 | Day 2: Unlocking the Creator Ecomomy, Agentic Commerce & More

The IHA CHESS 2026 event has kicked off, with Day 2 focusing on unlocking the creator economy, agentic commerce, and more. The event brings together industry experts and thought leaders to discuss the latest trends and innovations in social commerce. Although the location of the event is not specified, it is expected to have a significant impact on the global social commerce landscape.

The discussions on creator economy and agentic commerce are crucial for social commerce as they highlight the importance of empowering creators and leveraging their influence to drive sales. This shift in focus towards creator-led commerce and social shopping experiences is expected to shape the future of e-commerce, making it more personalized, interactive, and community-driven. As social platforms continue to evolve and integrate e-commerce features, the learnings from IHA CHESS 2026 will be invaluable for businesses and marketers looking to stay ahead in the social commerce game.