India has ranked second globally in AI-powered shopping, with 76% of consumers using AI tools for their shopping needs. This development indicates a significant shift in the country's e-commerce landscape, where artificial intelligence is increasingly being used to personalize and enhance the shopping experience.
The widespread adoption of AI-powered shopping tools in India has significant implications for social commerce, as it suggests that consumers are becoming more comfortable with using technology to discover and purchase products. This trend is likely to continue, with businesses investing more in AI-powered chatbots, virtual assistants, and personalized product recommendations to cater to the evolving needs of their customers.
The Social Commerce Daily Digest
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