
According to a report by McKinsey, India has ranked second globally in the adoption of AI shopping, indicating a significant shift in the country's retail landscape. This development is expected to impact the way businesses operate and consumers make purchasing decisions in India.
The adoption of AI shopping in India is crucial for social commerce as it enables businesses to provide personalized recommendations, streamline the shopping experience, and enhance customer engagement. As a result, companies are likely to invest more in AI-powered technologies to stay competitive in the market and capitalize on the growing demand for online shopping.
The Social Commerce Daily Digest
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