Indonesia to cut e-commerce fees 50 percent for eligible local MSMEs

IndonesiaSocial CommerceEcommerce SupportSocial SellingDigital InclusionANTARA News · October 7, 2026 at 2:45 PM
Indonesia to cut e-commerce fees 50 percent for eligible local MSMEs

The Indonesian government has announced plans to cut e-commerce fees by 50 percent for eligible local micro, small, and medium enterprises (MSMEs). This move aims to support the growth of local businesses and encourage them to participate in the e-commerce sector. The fee reduction is expected to benefit thousands of MSMEs in the country.

This decision is significant for social commerce in Indonesia as it will help level the playing field for local businesses, allowing them to compete more effectively with larger companies. By reducing fees, the government is incentivizing MSMEs to sell their products online, which can lead to increased digital adoption and economic growth. This move is also expected to boost the overall e-commerce ecosystem in the country, making it more accessible and affordable for small businesses to reach a wider audience.

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