Instagram's Edits app now has an AI assistant that analyzes your Reels and suggests what to post next

USADiscovery CommerceInstagram ShoppingShoppable VideoSocial CheckoutDigital Trends · September 30, 2026 at 4:58 PM
Instagram's Edits app now has an AI assistant that analyzes your Reels and suggests what to post next

Instagram has introduced an AI assistant to its Edits app, which analyzes users' Reels and provides suggestions for what to post next. This new feature is designed to help users create more engaging content and increase their online presence.

The introduction of this AI assistant has significant implications for social commerce, as it can help influencers and businesses create more effective content and reach their target audiences. By providing personalized suggestions, the AI assistant can increase user engagement and drive sales, making it a valuable tool for social commerce marketers.

The Social Commerce Daily Digest

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