Knight Frank appoints PinPoint Media to lead social media strategy

Knight Frank has appointed PinPoint Media to lead its social media strategy, as reported by Performance Marketing World. The appointment is expected to enhance Knight Frank's online presence and engagement with its audience.

This development is significant for social commerce as it highlights the growing importance of social media in the real estate industry. By leveraging social media effectively, companies like Knight Frank can increase their brand awareness, generate leads, and drive sales, ultimately contributing to the growth of social commerce.