L Catterton invests in InMobi-backed Glance to tap AI-led shopping

L Catterton has invested in InMobi-backed Glance, an AI-led shopping platform, to tap into the growing market of social commerce. The investment is expected to help Glance expand its reach and improve its AI-powered shopping experience. The company aims to provide a more personalized and interactive shopping experience for its users.

This investment is significant for social commerce as it highlights the growing importance of AI-led shopping experiences. With the rise of social media and e-commerce, companies are looking for ways to provide more personalized and interactive shopping experiences for their users. The investment in Glance is expected to drive innovation in the social commerce space and provide new opportunities for businesses to reach their target audiences.