Lazada, an e-commerce platform, has been instrumental in helping creators build their businesses, with a notable success story being an affiliate network surpassing RM1 million in Gross Merchandise Value (GMV) in June 2026. This achievement highlights the potential for creators to monetize their influence and build sustainable businesses through affiliate marketing on the platform.
The success of this affiliate network on Lazada matters significantly for social commerce as it demonstrates the effectiveness of influencer marketing and affiliate programs in driving sales and revenue. It also underscores the importance of platforms providing tools and support for creators to build and grow their businesses, ultimately contributing to the growth of the social commerce ecosystem.
The Social Commerce Daily Digest
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