
Lazada, an e-commerce platform, has been instrumental in helping creators build their businesses, with a notable success story being an affiliate network surpassing RM1 million in Gross Merchandise Volume (GMV) in June 2026. This achievement highlights the potential for creators to monetize their influence and audience through affiliate marketing on the platform.
The success of this affiliate network on Lazada matters for social commerce as it demonstrates the effectiveness of influencer marketing and affiliate programs in driving sales and revenue. It also underscores the importance of platforms providing tools and resources to support creators in building their businesses, ultimately contributing to the growth of the social commerce ecosystem.
The Social Commerce Daily Digest
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