LinkedIn tests new feed inspired by TikTok

LinkedIn is testing a new feed inspired by TikTok, as reported by Israel Hayom. This new feed is expected to bring a more interactive and engaging experience to the professional networking platform. The test is an attempt to revamp the traditional LinkedIn feed and make it more appealing to a wider range of users.

This development matters for social commerce as it indicates a shift towards more interactive and visually-driven content on professional platforms. The incorporation of TikTok-like features could potentially open up new avenues for businesses and professionals to showcase their products and services, leveraging the engaging nature of short-form videos to reach their audience more effectively.