Live commerce platform Whatnot to double Irish workforce in 18 months

Whatnot, a live commerce platform, has announced plans to double its Irish workforce in the next 18 months as it expands its European headquarters in Dublin. The company has also opened a new European headquarters in the city, indicating a significant investment in the region.

The expansion of Whatnot in Ireland is expected to have a positive impact on the country's e-commerce industry, particularly in the live commerce sector. This move demonstrates the growing importance of social commerce and live shopping experiences, and Whatnot's decision to invest in Ireland reflects the country's attractive business environment and skilled workforce.