Mbappe furore rages on in China, but Mao comments censored

Kylian Mbappe, a Real Madrid player, has been facing backlash on Chinese social media for his comments on Mao Zedong, which led to the loss of several commercial deals in the Chinese market. Despite apologizing for his comments, the anger on social media has not dissipated, with many users still expressing their outrage.

The incident highlights the importance of cultural sensitivity in social commerce, particularly for international brands and influencers looking to tap into the Chinese market. The fact that Mbappe's comments were censored on Chinese social media platforms also underscores the role of government regulation in shaping online discourse and commerce in the country.