
A recent study by Syracuse University's Center for the Creator Economy found that most American adults are now getting their news from social media, surpassing traditional TV news stations and anchors. This shift is particularly noticeable among young adults and black Americans, who are more likely to rely on social media for news.
This trend has significant implications for social commerce, as it indicates a growing dependence on social media platforms for information and potentially, for discovering and purchasing products. As social media continues to evolve, it is likely to play an increasingly important role in shaping consumer behavior and influencing purchasing decisions.
The Social Commerce Daily Digest
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