Portone Releases Report on 2026 Overseas Marketplace Policy Changes

Portone, an AI financial infrastructure company, has released a report analyzing the impact of policy changes in overseas e-commerce platforms on the profitability and cash flow of cross-border brands. The report examines the policies and external regulations announced and implemented by major marketplaces such as Amazon, Shopee, TikTok Shop, Qoo10, and Rakuten from January to September this year.

The report found that the frequency of policy changes has increased, with an average of one change every two days, affecting the settlement amount, accounting, and other aspects of cross-border e-commerce. This has significant implications for social commerce, as brands and sellers must adapt to these changes to remain competitive in the global market.