
Printful has published a seven-step guide for setting up a TikTok Shop for merchandise sales, as live shopping sales have more than doubled in 2026. The guide is aimed at helping businesses and creators capitalize on the growing trend of live shopping on TikTok.
The growth of live shopping on TikTok presents a significant opportunity for social commerce, as it allows businesses and creators to connect with customers in real-time and showcase products in a more engaging and interactive way. This trend is expected to continue, making it essential for businesses to establish a strong presence on TikTok and leverage its shopping features to reach their target audience.
The Social Commerce Daily Digest
Yesterday's top 5 stories in your inbox, every morning.