Printful Publishes Seven-Step TikTok Shop Merch Guide as Live Shopping Sales More Than Double in 2026

Printful has published a seven-step guide for setting up a TikTok Shop for merchandise sales, as live shopping sales have more than doubled in 2026. The guide is aimed at helping businesses and creators maximize their sales on the platform. The news was reported by IndyStar, indicating the growing importance of social commerce in the US.

The growth of live shopping sales on TikTok highlights the increasing significance of social commerce and the need for businesses to establish a strong online presence. As more consumers turn to social media platforms for shopping, the ability to set up and manage a TikTok Shop effectively will become crucial for businesses to remain competitive. This trend is expected to continue, with live shopping sales projected to increase further in the coming years.