Printful Publishes Seven-Step TikTok Shop Merch Guide as Live Shopping Sales More Than Double in 2026

GlobalLive CommerceTikTok ShopLivestream ShoppingShoppable VideoThe National Law Review · October 8, 2026 at 11:58 AM

Printful has published a seven-step guide for setting up a TikTok Shop for merchandise sales. This move comes as live shopping sales have more than doubled in 2026, indicating a significant shift in consumer behavior towards interactive and immersive shopping experiences.

The growth in live shopping sales and the release of guides like Printful's underscore the importance of social commerce platforms like TikTok for businesses looking to expand their reach and sales. As live shopping continues to gain traction, companies will need to adapt and find ways to effectively utilize these platforms to connect with customers and drive sales.

The Social Commerce Daily Digest

Yesterday's top 5 stories in your inbox, every morning.