Stop Chasing Views: How 87% of Creators Are Using AI to Build Real Businesses Beyond Social Media

A recent trend has emerged where 87% of creators are leveraging AI to build real businesses beyond social media, marking a significant shift in the way they approach their online presence. This change indicates that creators are no longer solely focused on accumulating views but are instead exploring ways to monetize their influence and create sustainable businesses. The United States is at the forefront of this movement, with many creators based there leading the charge in innovating how AI can be harnessed for business growth.

The importance of this trend for social commerce lies in its potential to redefine how influencers and content creators interact with their audiences and how they market products or services. By using AI to build businesses beyond mere social media presence, creators can offer more personalized and engaging experiences, potentially increasing brand loyalty and conversion rates. This evolution could lead to a more sophisticated and effective form of social commerce, where the lines between content creation, marketing, and sales become even more blurred.