TIKTOK LIVE OPENS MENA’S FIRST CREATORS’ STUDIO IN UAE THROUGH INNOVATION CITY PARTNERSHIP!
GlobalLive CommerceTikTok ShopLivestream ShoppingShoppable Videovergemagazine.co.uk · November 3, 2026 at 2:14 PM
TIKTOK LIVE has opened its first creators' studio in the Middle East and North Africa (MENA) region, located in the UAE, through a partnership with Innovation City. This studio will provide creators with resources and support to produce high-quality content for the platform.
The opening of this studio is significant for social commerce as it will enable creators to develop more engaging and shoppable content, driving sales and revenue through TikTok's e-commerce features. This partnership also highlights the growing importance of the MENA region for social commerce platforms, with TikTok aiming to tap into the region's large and active user base.