TikTok Shop Malaysia MSMEs post 140% sales growth in 9.9 sale

GlobalSocial CommerceTikTok ShopSocial CommerceLivestream ShoppingTech in Asia · October 28, 2026 at 10:03 AM

In Malaysia, Micro, Small, and Medium Enterprises (MSMEs) on TikTok Shop have seen a significant increase in sales, with a 140% growth during the 9.9 sale. This surge in sales is a promising sign for the platform's ability to support local businesses and entrepreneurs.

The success of MSMEs on TikTok Shop during the 9.9 sale highlights the potential of social commerce platforms to drive sales and revenue for small businesses. As social commerce continues to grow, it is likely that we will see more businesses leveraging platforms like TikTok to reach customers and increase sales.

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