'Why post unpaid long videos?': Creators question Instagram's 90-minute video push

Instagram's recent push for 90-minute videos has left creators questioning the decision, as they are not being paid for the longer content. This move has sparked a debate among creators, who are wondering why they should invest time and effort into producing lengthy videos without any compensation.

The issue highlights the ongoing struggle between social media platforms and creators regarding monetization and content compensation. As social commerce continues to grow, the relationship between creators and platforms will play a crucial role in shaping the future of online shopping and content creation. The decision by Instagram may impact the type of content created and shared on the platform, potentially affecting the overall user experience and the platform's ability to facilitate social commerce.