YouTube rolls out AI, live-streaming, creator tools across MENA - Tech - Business

YouTube has rolled out new features including AI, live-streaming, and creator tools across the Middle East and North Africa (MENA) region. The move aims to enhance the user experience and provide creators with more tools to produce and monetize their content.

The introduction of these features is expected to have a significant impact on social commerce in the region, as it will enable creators to better engage with their audiences and promote products through live-streaming and other formats. This can lead to increased sales and revenue for businesses and creators alike, making it an important development for the social commerce industry.