YouTube Will Now Let You Customize Your Algorithm Using AI

YouTube has announced a new feature that allows users to customize their algorithm using AI. This move is expected to give users more control over the content they see on the platform. The feature is likely to be rolled out globally, but the exact details of the rollout are not yet clear.

This change matters for social commerce because it could potentially allow creators to better understand and cater to their audience's preferences. By giving users more control over their algorithm, YouTube may be able to increase user engagement and satisfaction, which could have a positive impact on the platform's commerce features, such as YouTube Shopping.